Friday, April 3, 2015

New e-cigarette campaign

In the coming months, youth and young adults will see something they have already been seeing on TV, in magazines, and certainly on the internet: electronic cigarettes. This time, though, it will not be glamorous images and messages portrayed by an industry which has seen tremendous growth in the past few years.
In 2014, the Monitoring the Future Study showed more teens used e-cigarettes than traditional, tobacco cigarettes or any other tobacco product – the first time a U.S. national study showed that teen use of e-cigarettes surpassed use of tobacco cigarettes.
Maine CDC is getting ready to launch a new campaign which will educate youth and young adults about the vastly unregulated, untested e-cigarette industry and encourage them to question what they are NOT being told. 
Stay tuned!

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